On a recent episode of National Public Radio’s Radiolab, Anne Fernald, a psychology professor at Stanford, described sound as touch at a distance. You hear it because vibrations from sound waves hit the tiny hair cells in your inner ear, and you feel it, or feel something, when you really listen.
Your book just came out in print. Your photo essay just appeared in a major national magazine. Your article just received an Excellence in Craft award. Your company is rolling out a new initiative. In all of these cases, you want to share this news with the world. But how do you go about doing it?
Unless you have a scintillating personality, can wax eloquently on a wide range of topics, or know more about a particular subject than just about anyone, the best way to ensure your radio show will attract and hold listeners is to choose good guests and get them to share their expertise, secrets and amazing stories.
Sometimes you need more than images, when you are trying to showcase nature’s beauty.
My good friend and mentor, the late Tony Dean, often said that his little three-minute radio show earned him more money than anything else he did
The first music video ever broad-cast on MTV was “Video Killed the Radio Star” by The Buggles. It ushered in a new era for music that valued what we saw as much as what we heard.
By John Kruse — Do you remember Paul Harvey’s “The Rest of the Story?” It was a staple of daytime radio on news talk stations…
By Charlie Burchfield — I’d never worked in radio when a local station approached me in 1981 about hosting an outdoor show on the air…
By Ty Stockton — One of the most important rules for both broadcasting and writing is to make your material resonate with your audience…
By Ty Stockton — I got my start in writing by way of the newspaper business because I was told more than once that I had a face for radio but a voice for newspaper…
