Corporations, agencies and organizations join OWAA—the nation’s largest and oldest association of outdoor communicators—as a Supporting Group to enjoy access to OWAA’s diverse network of America’s top outdoor communicators, promote their products and services with the outdoor press and receive exclusive exposure opportunities.


OWAA is comprised of more than 600 of the best and brightest outdoor journalists, editors, writers, broadcasters, photographers, filmmakers and influencers in the country. Leverage OWAA to get your latest news and product announcements into the hands of hundreds of professional outdoor communicators—who reach millions of outdoor enthusiasts. Supporting Group benefits include:

  • Access OWAA’s comprehensive, searchable directory with members’ biographical listings and contact information
  • Have OWAA’s team send a dedicated email blast to the entire membership on your behalf
  • Share your discounts and special offers with members to get your products into the hands of outdoor communicators for gear reviews and other promotional coverage
  • Submit press releases for publication in Outdoors Unlimited, OWAA’s publication for all members, or inclusion in email blasts
  • Post your latest achievements and victories on dedicated members only online groups
  • Submit your new or updated Supporter Spotlight feature to Outdoors Unlimited
  • Receive discounted advertisement rates for OWAA publications (View OWAA’s advertising opportunities or contact OWAA headquarters for more information)  
  • Access special rates to attend OWAA’s annual conference, where you can:
    • Attend (and suggest) sessions
    • Have an informational display
    • Showcase demo products for attendees to test
    • Host a hospitality suite
    • Sponsor a meal, sessions or programs
    • Or work with us to create a tailored opportunity just for you (For more information on opportunities at our conference, visit our sponsorships page)

Questions? Contact the OWAA team.

“As a new member to the organization Tourism Ireland would like to commend you on doing such a great job leading the OWAA membership. Since joining, it’s been a pleasure working, and traveling, with several of your group and we believe ours has been a productive collaboration for everyone involved. So we will definitely be renewing and look forward to future conference events and joint press trip projects.”
 Ruth Moran, Tourism Ireland

“As a destination primed for great growth from our outdoor recreation economy, becoming a Supporting Group of OWAA allowed us to connect with media members and tell our story on the national and international stage. We were welcomed with warmth and excitement from genuine individuals all with a passion for outdoor experiences. I am excited to collaborate and develop relationships with the OWAA membership.”
– Alec Castro, Visit Johnson City

Product on display at an OWAA conference. Photo by Chez Chesak.
An editor's panel, ready to speak. Photo by Chez Chesak
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