The 2023 OWAA Annual Conference will be held in Gulf Shores, Alabama at The Lodge at Gulf State Park, Sept. 9-11, 2023.

It’s all about engagement. It’s all about community. It’s all about connections. And, in the end, it’s all about furthering your professional skills and your business. Join us for OWAA’s annual conference to connect, mingle and learn from 200 outdoor storytellers and the brands that support their work. Network with other professionals, hone your communications skills, find a mentor/mentee, find more and better ways to sell your work or promote your brand. 
You’ll meet with some of the best outdoor communicators in the country and absorb presentations on writing and editing, photography and videography, broadcast and digital media, the latest tech and newest tactics, and more. Develop your field craft and test the latest innovations during an off-site breakout day. Take advantage of pre- and post-tours to get the latest story on (and shots of) outdoor adventures in Gulf Shores, be it paddling, hiking, fishing, hunting or other outdoor pursuits. 
Be there to:
  • Network with and learn from top media pros
  • Access critical conservation and outdoor newsmakers
  • Discover new outlets to sell your work 
  • Sharpen your professional skills at seminars and presentations
  • Check out the latest outdoor gear – and the stories behind them
  • Meet with editors and industry leaders
  • Get inspired and more!
For outdoor media, brands, destinations, service providers, conservation organizations and other outdoor professionals, it’s an event not to be missed!

About the Destination

2023 marks the first time OWAA is taking an adventure to Sweet Home Alabama! The coastal towns of Gulf Shores and Orange Beach, located on the northern Gulf of Mexico, may be known for their 32 miles of sugar-white sand beaches, but as OWAA members will quickly discover, the beach is truly just the beginning.

Conference attendees will stay at the Lodge at Gulf State Park, a Hilton hotel, acclaimed as an international benchmark in sustainable tourism development that sits on the beach in the 6,150-acre Gulf State Park. In the park itself, explore the nine different ecosystems accessible by the 28-mile Hugh Branyon Backcountry Trail (be sure to look for Lefty, the resident alligator, as well as bald eagles, bobcats, gopher tortoise, coyotes, white-tailed deer and more). Birders will “flock” to the Alabama Coastal Birding Trails – including the 7,000-acre Bon Secour National Wildlife Refuge – as the area is on the migration flyway for more than 300 species of birds as well as monarch butterflies. Add in a “boat load” of water activities – kayaking, standup paddle boarding, deep sea fishing, inshore fishing, pier fishing and more – and you can see why OWAA will be singing along with “Sweet Home Alabama.”

The hosts, Gulf Shores & Orange Beach Tourism, are eager to showcase their sustainability efforts to OWAA members. From “Leave Only Footprints” to keep their beaches clean and protect nesting sea turtles and shore birds, to the Gulf Coast Center for Ecotourism & Sustainability offering Jean Michel Cousteau’s “Ambassadors of the Environment” programs, to oyster farming and restaurant oyster shell recycling efforts, OWAA members will find endless stories to tell! The tourism office will also be working with the Alabama Tourism Department and other destinations across the state to curate stellar pre/post trips for media attendees.
View down a secluded boardwalk across a wetland in Gulf Shores, Alabamba
Three people with their backs to the camera approach a wooden building painted forest green

Proud OWAA Conference Partner

Scroll to Top