WHO: Outdoor Channel, America’s Leader In Outdoor TV, and Go RVing are proud to announce the grand prize winner of the seventh annual Spring Fever sweepstakes.
WHAT: Pam and Brian Hoffmann of Port Edwards, WI are this year’s grand prize winners, and now the proud owners of a Forest River’s Flagstaff Classic 620 ST Folding Camping Trailer, presented by Go RVing – the title sponsor of the national Outdoor Channel promotion.
Throughout the sweepstakes, Outdoor Channel leveraged the power of traditional, digital and social media to encourage consumers to enter the national sweepstakes for a chance to win daily prizes, and a shot at the grand prize. To drive participation, Outdoor Channel ran cross-channel TV spots and local ad sales vignettes, honing in on the network’s star power, such as Mark Zona of “ZONA’s Awesome Fishing Show” and Pat and Nicole Reeve of “Driven with Pat and Nicole.” Consumers were also encouraged to partake in the contest via social media platforms, such as Facebook,Twitter and YouTube, which directed contestants to the Spring Fever microsite.
WHY: Spring Fever sweepstakes encourages outdoor enthusiasts to grab some new gear and head outdoors to enjoy the warmer weather and fishing season. There’s no better way for anglers to celebrate the season than with Outdoor Channel, which furnished lucky contestants with the hottest prizes.
Join us in congratulating Pam and Brian, and remember – you have to be in it to win it. Outdoor Channel looks forward to your participation in 2014.
WHERE: Exclusively on www.OutdoorChannel.com.
About Outdoor Channel
Taking viewers across America and around the world on unparalleled adventures since 1993, Outdoor Channel is America’s Leader In Outdoor TV. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Kroenke Sports & Entertainment, LLC and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is received by 39.1 million U.S. households – the largest outdoor TV footprint in the country – and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter and on Facebook, and download our iPhone and iPad app.
About GO RVing
The Go RVing Coalition, formed in 1994, consists of RV manufacturers, component suppliers, dealers and campgrounds. Go RVing works to provide the public and media with pertinent information about the benefits of RV travel. For more information visit GoRVing.com.
Matt Goodman | Account Associate
Brainerd Communicators
tel 212.986.6667 | fax 212.986.8302
goodman@braincomm.com | www.braincomm.com