PARTNERSHIP ENDED BETWEEN BLUE HERON COMMUNICATIONS AND THE COLEMAN COMPANY INC.

NORMAN, Okla. (January 31, 2014) – Blue Heron Communications, an outdoor-specialty marketing and public relations agency, announces the termination of its partnership with The Coleman Company Inc., effective immediately. The termination of this partnership ends Blue Heron’s tenure as the public relations agency of record for the Coleman, Stearns, Sevylor and Mad Dog Gear brands.
All media requests pertaining to Coleman and/or its family of brands should be directed to Public Relations Manager Alex Stern (alex.stern@coleman.com).
“We’re disappointed to be parting ways with such a well-known brand,” said Blue Heron Communications President Gary Giudice. “I’m extremely proud of the work done by our team on behalf of The Coleman Company Inc. over the past seven-plus years and we wish the company well in its future endeavors.”
Established in 1987, Blue Heron Communications is a full-service, outdoor-specialty marketing and public relations agency highly involved in the hunting, shooting, fishing, boating, camping, conservation and tactical industries. Headquartered in Norman, Okla., Blue Heron is staffed by passionate outdoorsmen and women who possess a wealth of professional successes in a host of communication disciplines.
Blue Heron clients include Smith & Wesson, Pure Fishing, Ranger Boats, Rocky Mountain Elk Foundation, Dallas Safari Club, BLACKHAWK! and a host of other industry-leading brands.

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