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Pure Fishing teams up with the American Breast Cancer Foundation

The companies of Pure Fishing support not only women’s fishing but the American Breast Cancer Foundation as well. Proceeds from sales of certain fishing equipment from fishing brands of Shakespeare, Berkley, Pflueger, PENN and Stren are donated to the ABCF. Berkley is introducing a complete line of tackle accessories designed for the lady angler, Lady Classics Tools. The series includes fish grip gloves, pliers, hook extractors, microfiber towels, line clippers, sunglasses case and sunglasses straps, all featuring the pink breast cancer awareness color. For further information on these products, please visit www.blueheroncomm.com, or call Blue Heron Communications at 800-654-3766.

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