We have an exciting opportunity for a Copywriter at PRADCO Outdoor Brands! The Hunting Brands Copywriter will create and manage copy and branded content to support the marketing of our four Hunting Division brands.
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General Description: We have an exciting opportunity for a Copywriter at PRADCO Outdoor Brands! The Hunting Brands Copywriter will create and manage copy and branded content to support the marketing of our four Hunting Division brands. Copy will be used for product packaging, user guides, eCommerce, press releases, blog posts, branded content articles and video scripts. In addition to producing copy, the Brand Copywriter will manage “messaging calendars” for each of our hunting brands, planning the content needs and distribution for the entire year.
Scope & Responsibilities:
• Develops, publishes, and manages Messaging Calendars for each hunting brand in consultation with Brand Managers.
• Consults with Brand Managers and Marketing representatives to define content needs for a given project. Develop an understanding of each brand and product. Discuss style and length of needed copy for each project. Obtain additional background information through research and interviews.
• Create needed copy and work through rounds of review and revision until approved by supervisor and respective brand manager(s). Correct and revise copy as needed.
• Assist in distribution of content through various channels (press releases, social media, etc.)
• B.S. or B.A. from an accredited college/university with stronger consideration given to Journalism, English, Marketing, or related fields
• 5 years’ experience with demonstrated success in copywriting, journalism, or related work
• 5 years’ experience successfully managing projects from initiation to completion
• Advanced level skills with Microsoft Office Suite
• Excellent organizational skills and attention to detail
• Preferred: background and interest in the hunting, fishing, and outdoor sports and/or experience in the outdoor sporting goods industry
About PRADCO Outdoor Brands
PRADCO Outdoor Brands (POB), a division of EBSCO Industries Inc., is the largest company in the world that manufactures and markets major hunting and fishing brands and products under one parent organization. We are a leader in producing game calls, scents, attractants, game feeders, game cameras, tree stands and fishing lures. PRADCO Hunting owns the brands Moultrie, Summit, Knight & Hale and Code Blue. PRADCO Fishing owns more than 20 brands including Rebel, YUM, Booyah, Lindy and Bomber Saltwater Grade. For more information on PRADCO products, please visit our website at www.pradcooutdoorbrands.com. As a member of the EBSCO family of companies, PRADCO team members participate in a selection of outstanding benefits, including: EBSCO Profit Sharing Trust, Excellent Medical/Dental/Drug/Vision benefits, and many other benefits.
Interested candidates should apply by going to the “Careers” section
of www.ebscoind.com and searching for Job ID #6534